New to 2021-2022, we will be creating a new series focused on North High Art Alumni and what they are doing as young creative professionals. This platform provides us the opportunity to talk about various topics relating to college and career readiness and to share it with our students.
In this episode, Erica Barringer (class of 2014) talks about how her creative work as an art director in Los Angeles, the importance of meeting deadlines, and engaging in personal projects to balance work and life.
“The type of art I do in graphic design is bold and graphic, where I really try to express ideas in a clever, fun and entertaining way. I use typography, iconography, and photography to create visual communication pieces and design systems. While craftsmanship is extremely important to me, I try hard to produce art that goes beyond “pretty”. My goal is to create pieces that are cinematic and memorable”– Erica Barringer
Erica Barringer is a Los Angeles based art director who specializes in advertising and entertainment. She uses photoshop and illustrator to design and bring visual concepts to life. She’s created a variety of work from logos, brand identity, presentations, out of home placements, commercials, and products.
She graduated from Columbia College Chicago in 2017 with a BA in Advertising and Advertising Art Direction.
She’s worked on clients such as Barbie, Samsung, Google, Quibi, E!, as well has been a Webby Nominee (2020), Young Ones ADC merit winner (2017).
This video is edited by Artdose Magazine. In collaboration with the Sheboygan North High School Art Department.
This series is supported by a grant from the Kohler Foundation, Inc.